Hi!
I'm Nick.
Digital Specialist
Digital services
I'm an Artist and Digital Media expert
I’ve spent over 15 years in the Art field and 10 years in nearly every aspect of Digital Production
- Graphic Design
- Digital Marketing
- Video & Animation
- Data Analysis & Reporting
- Web Design
- Writing & Storytelling
Work process
How I work on projects
Story
First, I find the core message that wants to be conveyed. As with any good story, we first find our ending so that we know to where we’re headed. This avoids aimlessly wandering without a destination. Then, we outline the beginning and middle of the project.
Design
Whether it’s an outline with notes, designing a rough mock-up, or sketching out storyboards, this is when we conceptualize the project. I then begin gathering as many resources as possible and start building out the foundation of the piece.
Development
This is where the hours of hard work and trial and error begin. I do my absolute best to actively and openly communicate with clients as projects evolve. The client is always involved in the development; every step of the way.
Quality check
First draft, second draft, or even a third! If something needs changed or added, it gets done. Whenever possible, I try to go through an approval process wherein my projects are first reviewed by a third party whenever possible and then shared with the client to check for any additional wants or needs before finalization.
My Skills
Nobody is perfect. These are the levels at which I would comfortably say I excel in these fields.
Design
Media
What I do
Whether in business or art, Story has deeply ingrained roots in psychology and the subconscious. It is one of the primary focuses of my work. Good marketing requires engaging, meaningful, inspiring stories.
A user/client base is arguably the most important aspect of business, with the second being profits. If users have a bad or unintuitive experience, it can negatively impact your engagement levels and sales. The design and layout of web elements are critical to success.
Radio, television, print, and billboards -
I've worked with them all. These mediums may seem old-fashioned, but they can account for the entirety of advertising budgets and can often be overlooked.
We've all seen a good design, but have you seen bad design? It sticks out like a sore thumb and can attract the wrong kinds of attention. With great marketing design, your brand can shine the way you always wanted. It can also leave a very lasting impression.
I've spent the better part of the last 6 years working extensively in digital advertising, helping companies to grow their business.
Striving for beautiful metaphors, authentic dialogue, and interesting characters aren't enough to move audiences with writing. You must ignite the brain's hardwired desire to learn what will happen next. When good writing electrifies curiosity, it triggers a dopamine rush that makes us pay attention.
I have worked on projects both big and small; from collaborating with freelancers and Youtubers, to managing multiple teams simultaneously across the U.S., to working with worldwide brands and international corporations.
I love opportunities to scale projects and to meet the needs of clients.
Education
Bachelor of Fine Arts - Motion Pictures and Television
Dec 2020 – Academy of Art University
An emphasis on Screenwriting. One of the most complex, best-equipped film schools in America.
Bachelor of Science - Digital Media Production
Oct 2010 – The Art Institute
An emphasis on Writing and Psychology. Video production, audio producion, lighting, digital imaging, etc.
Bachelor of Science - Game Art and Design
Jul 2007 – The Art Institute
Digital Storytelling, Game Development, Digital Imaging, Game Design & Gameplay.
Work Experience
Digital Manager
Present
Feb 2017 – Renda Broadcasting
Overseeing 3 separate markets in Pennsylvania and Florida. All aspects of digital presence, including video production, digital advertising, social media, and web design.
Studio Coordinator
Aug 2013 – 2016 – American Eagle | Marketing Studio
Creating ~20,000 digital assets annually. Managing ~50,000 physical and digital assets. Streamlining systems for improving studio workflow. Training Contractors, coordinating samples, and supporting studio heads.
Independent Consultant
Present
Jan 2006 – Freelance
Consulting and Freelancing for various clients. Video Production, Writing, Story Boarding, Graphic Design, YouTube management, and Web Design.